writing tips
Use active voice when it's important for the reader to know who or what completed the action; use passive when it's not important. "I blew up the lab" (I'm accepting responsibility") versus "The lab blew up" (It wasn't me and I don't know who did it).
services
BackBusiness Writing
This seven-week week online course discusses issues writers encounter in business writing: how to write for a particular audience; organizational strategies; how to use language effectively; how to write emails, business letters, and reports; and editing and proofreading strategies. This course includes:
- Voiced lecture
- Discussion and Examples supplement (pdf)
- Job/Writing Aid (pdf)
- Concepts explained/resources supplement (pdf)
- Weekly writing option
- Written feedback on submitted writing
- Certificate of Completion
Topics
- Module 1: Getting Started in the Writing Process
- Analyzing audience needs
- Understanding purpose
- Understanding the necessity of persuasion
- Maintaining a positive image
- Module 2: Organizational Strategies/Supporting Ideas
- Understanding the importance of good organization
- Creating outlines and more
- Exploring the vast universe of organization; or organizing sentences, paragraphs, and documents
- Summarizing
- Module 3: Effective Business Language Use
- Avoiding clichés
- Being precise and concise
- Using appropriate emphasis
- Avoiding wordiness
- Module 4: Writing Effective Emails
- Planning
- Writing effective subject lines
- Getting to the point
- Ensuring readability
- Module 5: Writing Effective Business Letters
- Getting to the point
- Ensuring proper format
- Avoiding clichés
- Using paragraphing appropriately
- Using the "sandwich" technique to relay bad news
- Module 6: Writing Reports
- Considering the type of report to write
- The components of the business report
- Understanding reader needs
- Creating the overall premise of the report
- Module 7: Constructing Useful Editing and Proofreading Strategies
- Defining editing and proofing
- Foolproof techniques
- Becoming your best editor
- Helping others edit
What Does It Cost?
$599 per person, with discounts available for multiple attendees.
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